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Write content that ranks, in your own voice.

Content Studio keeps the brief, the draft, a live score and AI help side by side, so you can write, refine and finish an article without switching tools.

Free for your first website, with 10 AI credits a month. No credit card required.

01The editor

Everything for one article, in one place.

  • Topic ideas from your keyword gaps, then a brief with the outline, questions and target keyword
  • An editor with headings, lists, links, quotes and tables, saved as you type
  • Select any passage and ask AI to rewrite, shorten, expand or simplify it; you see the change before it goes in
  • Your author details and first-hand experience, which the AI uses, and nothing it makes up
  • Copy with formatting or download as Markdown, for any website platform
Content Studio: a draft of WordPress care plans, explained, in the editor, with its content score of 65, the next fixes and the target keyword checks beside it
From the first line to a finished draft. Your writing, the brief and the score side by side, on an example article.

02The score

A score that says what to do next.

01

Up to seven checks

The target keyword, structure, how much of the brief it covers, the top 10, readability, AI answers and trust (E-E-A-T), scored out of 100. Do next lists the fixes worth the most.

02

Google’s top 10

Reads the pages that rank for your keyword: the subtopics they cover, their length, People also ask and any AI Overview. Missing subtopics come with a heading to add in one click.

03

Links to your own pages

Your pages the draft already mentions, linked in one click, and related pages to add where your cursor is.

04

An editor’s review

Review my draft asks an AI editor for unclear passages, gaps, claims that need a source and places for your own experience.

03Publishing

From draft to live page, and after.

  • Send the draft to WordPress with its SEO title and meta description, or copy it to any platform
  • A live date on the calendar, an owner, and client approval in the client portal
  • Social posts, a newsletter section and a Business Profile update written from the piece
  • Since it went live: clicks, impressions and position against the 28 days before
  • Pages worth refreshing: live pages losing clicks, brought back into the editor

04AI credits

AI writing on every plan.

Writing and editing don’t use credits; AI help does. Use your own AI key or a connected AI assistant to use none. Compare the plans.

  • Free: 10 AI credits a month
  • Starter: 30, Professional: 50, Business: 100
  • Title ideas 1 credit, an AI edit 1, an editor’s review 4, a brief 5, a draft 10
  • 500 more credits for $8.50 a month on any plan
  • Each look at Google’s top 10 uses one keyword research lookup

05FAQ

Questions, answered.

Something else? Ask us.

Is Content Studio an AI writer?

It’s an editor with AI built in. AI can draft an article from your brief, but the Studio is made for refining it: the score, the top 10 and the editor’s review show what’s missing, and the author details keep your real experience in.

What does the content score measure?

Up to seven groups, out of 100: the target keyword, structure, how much of the brief the draft covers, how it compares with Google’s top 10, readability, what AI answers quote, and trust (E-E-A-T). Every check shows its points and what to do.

Does it work if my website isn’t on WordPress?

Yes. Planning and writing work for websites on every platform: copy the finished draft into Shopify, Wix, Webflow, Squarespace or your own editor. On WordPress, the free plugin can send it as a draft for you.

Will AI-written content rank?

Google ranks helpful content however it’s made. Drafts follow your brief and your website’s facts and leave room for the experience only you have, and the trust checks look for an author, sources and first-hand detail. Nothing is published until you send it.

How many AI credits does an article use?

A brief uses 5 credits and a draft 10. Editing a passage with AI uses 1, and an editor’s review 4. With your own AI key or a connected AI assistant, none are used.

06Related features

Works well with.

AI SEO tools

AI credits on every plan, your own AI key, and Arva SEO in AI assistants.

Keyword research

Volume, difficulty and intent, keyword gaps and a keyword map.

On-page SEO checker

Each page checked against its keyword, with better titles in its searchers’ words.

Speed Booster plugin

Free PageSpeed fixes you switch on one at a time, and publishing from Arva SEO.

07Start today

Your first website is free.

Create an account in a minute, verify your website and plan your first article. No credit card required.